• Inform decision makers and all the public on major issues for real sustainable development.
• Empower all stakeholders because the environment is everyone's business and everyone anywhere has a role to play.
• Educate for eco-citizens and gestures convey to young people the key to preserving the environment and their future.

So many issues have been addressed through campaigns and audio visual exhibits also as that of « Earth From Above » by Yann Arthus-Bertrand.